One of the biggest misconceptions I see among early-stage companies is that Technoeconomic Analysis (TEA) is something you do after you’ve run pilot plant trials. The reality? TEA should be one of the first things you do, long before you finalise defining your production process or even step into the lab. TEA Can Guide Technology Selection From Day One When startups start developing a bioprocess, they often assume that TEA is only useful once they have experimental data. But